MAKING CONNECTIONS

DELIVERING

RESULTS

CONNECTING YOUR BUSINESS WITH AN AUDIENCE OF OVER 2.1 MILLION ENGAGED SPORTSMEN AND SPORTSWOMEN

AUDIENCE

OVER 2.1 MILLION! Yes, it's true. With several dynamic marketing vehicles all working together, you have the ability to reach your target market while maximizing your ROI. Whether you are targeting a specific region or the entire United States, we have the multimedia channels to deliver your message to those most likely to purchase your product or service.

DEMOGRAPHICS

A brief overview of who reads our papers, uses our websites, listen to our radio shows and podcasts, subscribe to our eNewsletters and more

93%

MALE AUDIENCE

86%

HUNT ANNUALLY

52%

ARE DOG OWNERS

45-60

36%

HOUSEHOLD INCOME OVER $100K/YEAR

52%

OWN AN ATV, UTV, OR SIDE-BY-SIDE

78%

PLAN ON PURCHASING A FIREARM OR HUNTING EQUIPMENT IN THE NEXT YEAR

69%

OWN A BOAT

90%

MEDIAN AUDIENCE AGE RANGE

FISH ANNUALLY

64%

OWN OR PLAN ON PURCHASING A PICK-UP TRUCK

90%

HOME OWNERS

62%

HAVE TAKEN ACTION AS A RESLUT OF AN AD IN AN OUTDOOR NEWS PRINT, EMAIL OR WEB PRODUCT

PLAN TO SPEND $$ ON FISHING EQUIPMENT IN THE NEXT YEAR

71%

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OUR

SOLUTIONS

You have marketing needs. We have solutions!

Powerful marketing solutions.

52+ years of cultivating an audience and creating solutions that help our partners achieve their marketing objectives

OUR

PARTNERS

Just a small sample of the 100's of brands and organizations that trust Outdoor News to connect them with an audience that helps them move the needle.